TULLAMORE D.E.W. IRISH WHISKEY

28th Feb 2020

Tullamore D.E.W. Irish Whiskey

Known the world over for its smooth flavour, Tullamore D.E.W. Irish Whiskey is the only whiskey to insist on the ‘Power of Three’ at the three key stages of whiskey making:

Triple Distilled to produce a whiskey of exceptional smoothness

Triple Blend of all three types of Irish whiskey–single malt, golden grain and rich pot still: yields a whiskey of greater complexity and True Character

Triple Cask Matured in three distinct cask types – traditional refill, ex-bourbon and ex-sherry: to create unrivalled depth and balance of flavour

The sweet softness of grain whiskey, soft spice from the pot still and fruitiness of the malt create a uniqueness of flavour that marks out Tullamore D.E.W. from all other Irish whiskeys.

The Timeline of Tullamore D.E.W.

1785 Tullamore witnessed a devastating hot-air balloon accident, destroying half the town in the resulting fire. The resilience and innovation of its residents shone through as the town was rebuilt.

1829 The Tullamore Distillery was first built by Michael Molloy.

1862 A 14 year old Daniel E. Williams left his father’s family home to work in the distillery.

1873 Daniel E. Williams was made General Manager of the distillery.

1903 The Williams family became the majority shareholders in the distillery.

1900 – 1918 Tullamore D.E.W. became a highly fashionable drink in the stylish bars of the world's major cities.

1919 – 1933 The introduction of Prohibition in the US meant Tullamore D.E.W.’s biggest export market disappeared overnight.

1930s Ireland’s economic war with Britain in the 1930s resulted in the loss of Irish whiskey sales including Tullamore D.E.W. in the UK and across the British Empire – including Canada, Australia, New Zealand, the Caribbean and the Far East.

1947 Daniel E. Williams’ grandson, Desmond, returned from the United States with the idea to pioneer a unique new product, Tullamore D.E.W. Blended Whiskey, which was the first triple distilled blended Irish whiskey – resulting in a distinctly smooth, premium yet complex Irish whiskey. The whiskey was popular but the company continued to find trading tough.

1954 The Tullamore Distillery closed as the effects of prohibition, two World Wars and Ireland’s economic war with Britain meant the distillery was no longer sustainable given the many export challenges at that time. In the subsequent decades production would move between the John’s Lane Distillery in Dublin and the Midleton Distillery in Cork.

2010 William Grant & Sons bought Tullamore D.E.W.

2012 William Grant & Sons officially opened the new Tullamore D.E.W. Visitor Centre on the site of the old Tullamore D.E.W. Bonded Warehouse on Bury Quay.

2014 Tullamore D.E.W. opens its new distillery in Tullamore. This milestone sees whiskey production return to Tullamore 60 years after the original distillery closed its doors.

St Patrick's Day Tullamore Twin Pack Offer

The St Patrick's Day Tullamore Twin Pack contains a bottle each of the Tullamore D.E.W. / Irish Whiskey and the Tullamore D.E.W. / XO Caribbean Rum Finish, along with a Tullamore Trilby and a Tullamore Ceramic Shot Glass.

The cost of this twin pack is £45.00, which is a 14% saving on buying the 2 whiskies separately.

This offer is available until 12pm on St Patrick's Day or while stock last.