With $5,500 in saved and borrowed money, George Garvin Brown, a young pharmaceuticals salesman in Louisville, Kentucky, starts J.T.S. Brown and Bro. with his half-brother. They sell whisky in sealed glass bottles to assure its quality, an innovative approach at a time when whisky is commonly sold by the barrel. Old Forester Kentucky Straight Bourbon Whisky is the flagship brand.
After several name changes and the dissolution of the original partnership, George Garvin enters in a partnership with George Forman, his accountant and friend, and Brown-Forman is created.